End-to-End UI/UX
About
The end-to-end UI/UX for the online personalized t-shirt platform was designed to engage users by focusing on their passions rather than the product. Instagram ads targeted enthusiasts of space shuttles, race cars, and other specific interests, turning t-shirts into expressions of personal passion. The project was managed from start to finish, ensuring control over every aspect. Despite building strong emotional connections, the project was discontinued after two years due to lack of profitability, but it offered valuable learning experiences.
- Conversion